For established websites looking to grow quickly
Title Tags: The title of the website URL pages, there are various factors to optimize this, specific keyword use, length of title and using specific copy
Meta Descriptions:The copy that appears in the google serps. Again its important to include proper keyword infused copy, and have this in optimal length
Enriched Alt Text: Properly tagging and categorizing images using categories
Keyword Research: Properly identifying keywords that are least competitive that still have substantial search volume
Backlinks: Reaching out to external relevant websites to link back to the clients site. This website association improves the clients website
DA: Stands for domain authority. The higher the better
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